Printing is needed, no one has doubts about it, but are they just as necessary as 20 years ago? This is a debatable issue, but certainly the market needs and consumer demand have changed a bit.
The production of marketing materials increased significantly - leaflets, banners, promotional leaflets, and advertisements - and decreased the production of books and magazines, mainly due to the popularization of the Internet. Will we wait for the times when printers, DTP operators and printing house owners will have to look for a new job?
Printing labels for various types of products has grown significantly in recent times. Along with new and efficient printing machines, labels can be ordered even at very low costs without worrying about the exorbitant rate. Of course, large outlays are still cheaper, but this difference is not as big as a few years ago.
The potential market for low-cost prints is small, local companies producing small quantities of goods. Recently also a lot of home brewers begin to label their own beers, of course not for trade, but for example for contests. In addition, we have producers of honey, preserves and organic food, where the demand is rather small expenditure labels.
Sales sites for printers
Printers are very often sold in a stationary way. Although the internet sale of various types of devices is even more popular among potential customers, there are also people who use computer stores when they want to buy a new or used printer. It must be admitted that buying printers in computer stores is by far the best way to acquire new printing devices, but they can also be found in large stores with a general range, which includes various types of accessories for printers and the printing devices themselves. Among these types of stores, you can distinguish popular hypermarkets.